Managed IT Services

Wanneer schade aan uw infrastructuur leidt tot onbeschikbare systemen is een Business Continuity Strategy van cruciaal belang. Een backup van uw servers (VMs) helpt u bij het herstellen van verloren of beschadigde data. Maar als het gaat over tijd is replicatie wat u nodig hebt! Replicatie betekent een werkende kopie van uw server op een fysiek aparte locatie. De […]

Sinds 25 mei is de GDPR (ook bekend als AVG) van kracht. Deze Europese privacy regelgeving wilt er in de eerste plaats voor zorgen dat persoonsgegevens van EU-burgers beter beschermd worden. Oorsprong Iedereen ontvangt spam in hun mailbox. Veel mail waarvoor je nooit hebt gevraagd om deze te ontvangen of nieuwsbrieven waarbij het onmogelijk is […]

De Europese unie wilt tegen 2019 dat alle openbare plaatsen in de EU voorzien zijn van gratis hotspots. Om dit te realiseren maakt de EU 120 miljoen euro vrij. Openbare instanties zoals Gemeentes, steden, musea, bibliotheken en andere openbare plaatsen kunnen vanaf nu vouchers aanvragen van 15000 voor het realiseren van een veilig en stabiel […]

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they […]

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any […]

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines […]

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the […]

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for […]

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links. The concept of reciprocal […]